Week 1: Introduction and Industry Analysis. Also Zara article.
Week 2: Sources of Competitive Advantage. Also Long Tail article.
Week 3: Organisational Scope. Also Hewlett Packard articles.
Week 4: Static Pricing. Also GM truck article and the note on second degree price discrimination.
Week 5: Product Life Cycle. Also Cars in China article.
Week 6: Dynamic Pricing. Also car pricing article.
Week 7: Entry and Exit. Also new airlines article.
Week 8: Bidding for Contracts.
Week 9: Reputation and Cooperation. Also Enron article.
Week 10: Vertical Relations. Also BenQ article.
Week 11: Signalling. Also education article.
Week 12: Incentives. Also Walmart article.
Week 13: Innovation. Also Pharmaceuticals article.
Background Quiz. Mean 72%.
Homework 1 and Solutions.
Midterm 1 and Solutions. Mean 73%.
Homework 2 and Solutions.
Midterm 2 and Solutions. Mean 60%.
Homework 3 and Solutions.
Extra office hour: 3pm, Thursday 14th. Room 6028A, Sydney Smith, St George campus.
Final: Monday December 18th, 8-10 pm. Room: SE2105 (not SE2080). The registrars kindly agreed to change to room to one with tables.
Date: June, 2006